April 2018 Update managed to reach 50% of Windows 10 PCs in just one month.
This month we observe the results of the first month since Windows 10 April 2018 Update release.
April 2018 Update managed to reach 50% of Windows 10 PCs in just one month.
With 50% market share in just one month 1803 (aka April 2018 Update) is the fastest spreading Windows 10 update by far. It took Fall Creators Update twice as long to cross the 50% line, and Creators Update was under 50% for about 3 months.
Note: we don't have the data for the initial rollout of the first update to Windows 10 (1511, also known as Threshold 2). So it's a straight line from 0 to the first data point we have on August 22nd, 2016.
1803 share by OEM varies quite heavily. MSI, Microsoft, and Dell (as usual) are leading the way, while Acer and Toshiba are notably behind the global average.
Newer Surface models are beating the global average, when it comes to April 2018, while older ones are lagging behind.
Surface Laptop is a notable exception with only 37.3%. Another thing to note, in previous releases, Surface Pro 3 was often behind the other Surface Pro models but in this case, it is leading the pack.
Note: we've omitted Surface Studio in this report as total numbers are just too small for any meaningful interpretation.
This report is based on data collected from around 5,000 Windows Store apps running AdDuplex SDK v.2 (and higher). The raw data analyzed was collected over the day of May 29th, 2018 (UTC time) unless otherwise stated.
AdDuplex is the largest cross-promotion network for Windows Store apps and games empowering developers and publishers to promote their apps for free by helping each other. AdDuplex was established in January 2011 in Vilnius, Lithuania. More than 10,000 apps actively use AdDuplex to gain more visibility and monetize their ad space.